Introduction to Entrepreneurship for Graduates

Graduate Entrepreneurship Masterclass

A 1-week workshop covering the essentials you need to start up. For more information, please contact gradoffice@sutd.edu.sg

Key Dates

XXX - XXX

Programme Objectives

Foster Entrepreneurial Mindset: Inspire undergraduate students to think creatively, identify opportunities, and develop innovative solutions by exposing them to entrepreneurship and providing essential knowledge and skills.

Build Business Fundamentals: Equip students with a solid foundation in key business aspects, including ideation, market validation, prototyping, financial skills, and effective leadership and communication.

Prepare for Startup Launch: Empower students with advanced business concepts and strategies, such as digital marketing, competition management, customer retention, risk and time management, incorporation essentials, and go-to-market strategies, to successfully launch and run their own startups.

Programme Breakdown

StartSomething is a 3-part programme for undergraduates which exposes them to entrepreneurship and teaches them how to build a business. Each term will consist of workshops & mentoring sessions to help students form a solid foundation on the basic know-hows of launching a business.

IDEATESomething teaches the basic building blocks of entrepreneurship, such as ideation processes, value proposition, market validation, MVP and pitching.

BUILDSomething takes what was previously learnt a step further by diving deeper into essential knowledge that helps develop an idea into a workable venture, such as building a Business Model Canvas, effective leadership and communication, prototyping and basic financial skills.

 LAUNCHSomething concludes the 3-part series with an introduction to more advanced business knowledge that is required to launch and run a startup, such as digital marketing, managing competition & retaining customer focus, risk & time management, incorporation essentials and go-to market strategy.

“It all begins with an idea. Maybe you want to launch a business.”

Keith Finley

“It all begins with an idea. Maybe you want to launch a business.”

Monet Goode

“It all begins with an idea. Maybe you want to launch a business.”

Channing Lee

17

Teams

Since 2021,

45

Participants

4

Incorporations

FAQs

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